Two 8.5-hour sessions  |  Starts Tuesday Jan 17  |  100% Live - Online  |  1,495 USD until 17 Jan

What You Learn

Core topic areas.

The Role of the Product Owner in its many forms:
The theory of the role doesn't always match the reality of your authority and constraints. Additionally, there are related roles like Product Marketing Manager, Product Owner and Business Analyst that cover many of the same areas. Learn how to make the most of your position based upon the type of business you’re in, the products or services that you helm, the other roles in the organization, the life-cycle in which those products exist, your organization’s maturity and more.


Advanced stakeholder and customer engagement:
Product Owners hear a lot about “saying no” an appropriate thought given that much of their job boils down to scope management with perspective, but this is much easier said than done. Work through a variety of real-world situations that veer from the ideal and learn how you can work most effectively with stakeholders and customers in you unique context.


Launching new Scrum teams and projects:
Learn how to rapidly but thoughtfully kick off a new team or new engagement, considering how to properly align roles, create a basis for appropriate collaboration between the team and stakeholders, and communicate a compelling vision along with practical means to measure progress against it.


Scaling to larger projects:
Explore how and when to apply multiple teams against a common goal with a coherent backlog, intelligent dependency management and proper synchronization… without falling into a host of common traps.


Designing and communicating product strategy:
Practice crafting and comparing business models, creating targeted experiments, and prioritizing opportunities by value, cost of delay (time value) and economic impact.


Advanced backlog and release management:
Delve into a variety of techniques for prioritizing the backlog in tricky situations, creating long-term road-maps without sacrificing adaptability, optimizing release strategies and demonstrating return on investment for agile efforts.